Originality is Dead?

 - by JK

Alright. This is a quick one. Check this out.

Is there such a thing as an original creative idea anymore? Or are all the world’s creative concepts these days are just re-hashes of what’s been done before? How can one be sure that an idea – whether for a print ad, website or TVC – has not been thought of previously by someone on the other side of the world?

Hmmm… I think I’ve never written a whole paragraph consisting of only questions. That’s unquestionably (pun intended) a first.

Check out these videos and share your thoughts:

Actually, this reminds me of the music industry as well. Search for “I Miss You Song” in Google and you get like a gazillion of tracks with the same title.

The same concept, but different execution. Is originality dead?

P.S.    Both ads however are brilliant to say the least. The kind of ads that make you want to work in advertising, hoping one day you would conceive such ads.