Tag: freelance’

2012, Check!

 - by JK

Luckily the world didn’t come to an end. For me, that would have been a shame.

Simply because 2012 was my first full year as a self-employed freelance copywriter. So it would have been a real arse-luck going out so soon after tasting sweet liberation.

I started the year full of uncertainties; work was far and few in between and I still hadn’t got used to the absence of a monthly paycheck. But I guess perseverance and patience have their rewards.

Cheers to 2013

Here's to an awesome 2013... cheers!

I quickly found myself making new alliances and managed to fill up my otherwise mundane schedule. My freelancing gig also took me to South Korea for a month, as part of the Malaysian team for the World Expo 2012.

And the year is ending rather nicely, with enough work to take me over to the New Year. So was it a good year? Absolutely. Am I hoping for a better upcoming year? Most definitely!

Before I start sounding like I’m making an awards acceptance speech. Allow me to turn your attention to the real reason for this post.

We all need that little spark, that little moment of inspiration before we decide to take on a new venture. My bits of spark came from two videos that I watched online in 2011, and I would like to share them with you.

The first is from possibly the most celebrated tech genius of our generation, the late Steve Jobs. If you are thinking of doing something you never thought you’d ever do, this vid is for you:

The next video from Daniel Pink is a must watch, especially if you are in a creative industry and constantly have the  feeling of not wanting to wake up in the morning and get to work:

I felt the urge to share these videos because I believe you – or anyone for that matter – can break free from the norm. You just need to believe in one thing; yourself.

Have a great new year guys… all the best!

Copywriter Abroad

 - by JK

As someone who’s been a freelance copywriter for the past year; this last 2 weeks or so has been absolute chaos.

I had to go from what-to-do-now? to what-the-freak? in a matter of days. But my time in Yeosu, Korea, for the World Expo 2012 so far has been eye-opening.

Malaysia Pavilion

An-nyeong-ha-se-yo... welcome to the Malaysia Pavilion

There are representatives from 110 countries at the Expo site promoting their nations. Each country has its own hall – also known as a Pavilion – for visitors to explore.

The crowds are massive. Some days, up to 100,000 people visit the expo. The Malaysia Pavilion alone has received up to 40,000 visitors in a day, from 9am to 9pm. It’s a sea of people everywhere you look; with performances, showcases and parades happening around every corner.

The Malaysia Pavilion – where I’m tasked with Publicity & Promotions – is actually one of the best pavilions around. Yes, I actually mean it. This is not a publicity post, it’s just the honest truth.

Dome

180-degree undersea dome projection in the Malaysia Pavilion... it rocks!

As Malaysians, we are often very quick to dismiss anything Malaysian. We tend to disregard our own capabilities and rave about what the Mat Sallehs are doing. But truth be told, we Malaysians are quite good at what we do; I suppose it’s just a matter of commitment.

Hmmm… I’m feeling patriotic all of the sudden, maybe because it is the month of Merdeka or maybe I just miss home.

But either way, I’m proud to represent Malaysia here. 2 more weeks to go… and more pictures to follow soon, when I find the time.

The Copywriter You Want is Perhaps Just 5 Steps Away

 - by JK

This could be your first time looking for a freelance copywriter; or you may have been burnt before by hiring a copywriter not-so-suited to your needs.

Either way, I want to help – or at least try to help.

ColourPencila

We copywriters are a varied, colourful bunch. So who to choose?

In this often insane, not-a-moment-to-waste business world; getting things done swiftly and accurately right from the get-go is crucial. The same is true, even when it comes to copywriting.

There are many types of freelance copywriters out there – often with differing specializations – whom are available for hire. But you’ll never know if the copywriter you just hired will hit the ground running or crash and burn at the next lamppost.

But there are steps you can take to filter out ‘the unsuitables’ and help improve your chances of landing a freelance copywriter who will be in-sync with your business aims and aspirations.

And most importantly get the job done.

Let’s not waste another moment then – here are 5 steps you can take to help ensure you hire the right freelance copywriter.