Okay, I think I’m finally tired of Facebook. No, not because of you my dear friends, it’s just this new ad-infested, apps-ridden and spam-inducing thing that’s disguising as Facebook.
Remember how exciting Facebook was? It was an amazing application that revolutionized the way we communicated. We vowed we could never live without it. We then continued our FB love by creating events, uploading our lives and adding total strangers as friends. Much love!
And in the rumble-tumble world of copywriting, Facebook provided inspiration for dull minds and the perfect respite from work.
Now Facebook is nothing but another chore to do in the mornings… and the rest of the day. It has turned into a dark, evil brother that invades our privacy, sends us unsolicited messages and forces suggests us to be friends with virtually everyone… virtually.
So I thought if I was the only one who felt this way. Apparently not, because according to ZDNetAsia, 31% of younger, more mobile and brand conscious consumers have indicated they are getting bored with their social network – leading to social fatigue.
Well, I’m not really that young, mobile or very brand-conscious; but the feeling towards Facebook is definitely mutual.
Ah yes, how can I forget the annoying little ads that appear in the right sidebar. From “cepat kaya” messages in broken Malay to those sexually suggestive ads for medieval role playing games; they are becoming increasingly ridiculous.
And just when I thought we couldn’t be more connected, some wise guys go and create Rock Melt – a web browser with built-in social tools. Basically you can do every social thing from your web browser, including being there for your grandfather’s birthday. I kid you not… watch the video:
Ready to turn off your PC and start a self-sustaining life in a farm? Call me; if you have my number that is. Hah!
P.S. I decided not to add the customary Facebook Share button in this post just to prove a point.
Have you ever seen something that was not right, and knew you could make it right, but made no attempt because it was not your job? I know I have, and I’m not proud of it.
In an ideal situation, everyone should have everyone else’s backs in an agency, especially in the studio. This is of course easier said than done in an environment with looming deadlines and unforgiving hours. But if you spot something that’s out of place or just wrong – be it in copy, design or common sense – then it becomes your duty to raise the flag.
Yes, even when it’s not your job. Here’s an example of what can happen if you don’t:
I recently browsed the new Malaysia Tourism website, which was easy on the eyes, well-constructed and a breeze to navigate. Then I clicked on About Malaysia and everything seemed fine until I found an external link to a Malaysian government portal. I clicked on this link that promised ‘more information’ and landed on…
I was like what the 4uck?! This looks like website from the 90s that has obviously been designed put together by nitwits. What kind of impression will this site leave on a prospective tourist? And since the site was in Bahasa Malaysia by default, I looked to see if I could at least change that. So I located the language option drop down menu and clicked on it to realise that there was no other language option besides Bahasa Malaysia. Genius!
I’m sure someone noticed this glaring stupidity and decided it was not his job to mention it. This Malaysian Government portal does not serve any purpose to prospective tourists, especially it being in a language that only Malaysians can read.
The solution is as easy as unlinking the site from the Malaysia Tourism portal. Unless, it is not possible to unlink because it is an executive decision to have the link.
In that case, there’s only one thing to say… Welcome to Malaysia!
Here are the real secrets why the agency that developed the Facebook pages charged such a ridiculous amount…
- Because the client only opens 1 counter during peak hours
- Because the client went for coffee at 10.45am, then lunch at 1pm and the tea at 3.45pm
- Because they had to complete Borang FB/003/11, Borang FB/112/14A and submit along with photocopies of their IC, Audited Accounts and Birth Certificate
- Because the system was downlah!
- Because the Person in Charge Cuti Bersalin
6. Because the Nombor Giliran for today has finished
7. Because this issue can only settle in Putrajaya
8. Because the approval process takes at least 2 to 4 weeks
9. Because someone wore a short-sleeve blouse
And the top reason why it cost 1.8 million for 6 Facebook pages *Drumroll*
10. Because each e-mail sent and received cost the agency 50 sen
If I had to go through all of the above, I’d freaking charge 2 million… per page! But for my dear readers, I’ll do it for RM59.95… interested?